Reduce, reuse, recycle.
The venerable three Rs of sustainable waste management. We’ve heard the mantra time and again: the powers-that-be urging all of us to be front runners in the race against waste. It’s a laudable goal, one that we’ve wholeheartedly embraced, and that we have tried to instil in the girls from day one. But while central and local government are pushing the green message, their record on the ground leaves a lot to be desired.
Human nature dictates that people only change their behaviour when there’s a compelling reason to do so. While a few conscientious souls will go to extraordinary lengths to reduce consumption, re-use materials and recycle as much as possible, the vast majority of the population are quite comfortable leaving things the way they are. Convenience and value are the order of the day. If local authorities are serious about the mass adoption of sustainable waste-management practices they need to make it easier and cheaper than the alternative.
So what do the “geniuses” at Cork County Council do? They implement a blanket €3 levy on people bringing their recycling to the local Civic Amenity site.
It’s completely bonkers! First they cut back on the recycling facilities at local village “bring sites” across the county, forcing tens of thousands of households (or at least those who are willing) to drive their recycling to a central Civic Amenity site, and now they introduce yet more inconvenience. You’d swear they were trying to put people off!