Apr 062011
 

Screenshot of Web Content Consulting homepageQuick heads up that I’m using this blog mainly for personal writing / posts / rants etc. now, and posting business related topics over on my web content consulting business site.

Here are a few recent posts you might enjoy:

You’ll find plenty more good stuff over on the business blog. If you like what you see, please share it with your friends, colleagues and online connections, and don’t forget to stay tuned here for sundry bits and pieces on writing, wildlife and life in beautiful, if occasionally soggy West Cork.

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Feb 172009
 
Irish Blog awards longlistThe finalists of the Irish Blog Awards have been announced!

Unfortunately neither this blog nor the SOHO Solo West Cork blog made the cut — but I can’t say I’m surprised. The shortlisted blogs are superb, and I’ve been neglecting mine a bit of late. I was plenty stoked just to make it to the long-list :-).

Anyway, this is just a quick post to congratulate all those who made it through, and to wish them all the very best on Saturday night in Cork.

If you haven’t already, check out the blogs that made the cut… they’re well worth a look.

Jan 182009
 
Transparent version of :Image:Nintendo DS Lite...
Image via Wikipedia

“What are you doing girls?” I asked the twins.

“Shhh Dad, we’re connecting,” came the distracted reply.

They were sitting in the living room heads burried in the Nintendo DS consoles they’d got for Christmas, playing the same game, together but apart. On one level the remote interaction, using portable electronic devices to communicate and collaborate in real time, is a really important skill for them to develop — on another it’s worryingly antisocial and all consuming. Trying to get their attention while they’re immersed in a game or engrossed in a wireless instant messaging chat with each other (even though they’re in the same room) is disturbingly difficult.

It’s a sign of the times… technology is bringing us closer together, but at the same time its pushing us further apart,  diluting the need for real human contact.

Via the internet it’s now easier than ever to connect, share and communicate via media that by their very nature transcend physical barriers like geography and time zones. Always on, high speed access to the internet is fundamentally changing the way a whole generation of people do everything, from Christmas shopping to chatting with their grandma on the other side of the world.

The rise of the internet to become a dominant force in practically all of our lives is unprecedented. According to Internet World Stats in June 2008 there were a staggering 1.46 billion people online. That’s 21% of the human population — and it’s still growing at a phenomenal rate! Even if you don’t own a computer, have never sent an e-mail, and never want to, the influence of the internet in your life is profound. How so?
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Jan 102009
 
Internet Addict
Image by husin.sani via Flickr

Always on internet should come with a Government Health Warning.

No, seriously, it should!

I’m sitting here at daft o’ clock in the morning writing this blog post wondering where the time went to.

My wife is away for a couple of nights, the kids went to bed almost eight hours ago and are sound asleep, and I should be too… but I’m not.

Why? Because we have always on internet, that’s why. I’m not going to call it broadband… because to do so would give it delusions of grandeur, but it is, demonstrably, always on.

And that means I’m always on. On the laptop, on the netbook, on the WiFi enabled mobile.

…must sleep. Kids will wake up early regardless and I won’t be able to cope if I don’t get four or five hours in. Will finish up tomorrow :-)

Rightmorning all!

Woken up at 7:30 by the little one. Don’t even want to reflect on how little sleep I’ve actually had. Looks like I’m running on caffeine today folks!

Now… where was I… oh yes, always on internet.

It’s like heroin… only worse, because while getting your fix online might make you look a bit geeky, it doesn’t have the same stigma attached to it as hard narcotics. At least not yet. But it is addictive, and if it’s suddenly taken away you do go into a kind of withdrawal.

But wait, you cry, while it might be an insidious habit, unlike a drug addiction it won’t lead you down a spiral of deceit and criminal activity to get your next virtual-hit, will it? I’m not so sure. Hands up how many people out there have casually hooked up to a conveniently unsecured wireless network “just to check e-mail”, or a profile page, or twitter or whatever?

It’s a slippery slope.

So, I’m thinking of starting a new group — perhaps on facebook (lol) — welcome to Internet Addicts Anonymous (IAA). To kick things off, I’ll go first:

My name is Calvin Jones and I’m a always-on-internet-oholic.

Admitting it is the hardest part — go on, try it for yourself in the comments below, it’s cathartic. I feel better already :-).

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Oct 072008
 

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Louder Voice knocks the socks off other peer review sites in terms of usability, design and its community-centric features. Another example of an Irish tech-company delivering a product / service that’s truly world class.

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And the newly launched Louder Voice for Business offers similar reviews functionality for your business website… which is excellent news for businesses who “get” the shift towards conversational marketing and online consumer engagement.

What is the Tuesday Push

I figured it was finally time for me to engage with this Tuesday Push malarkey (… I, know, I know… better late than never is probably going to be carved on my tombstone).

According to Damien Mulley, orchestrator of the “push”:

The Tuesday Push is a way for the small but growing tech community in Ireland to make some noise about ourselves by picking a good example of an Irish Tech Company and highlighting their product(s) every second Tuesday.

Louder Voice – reviews the way they were meant to be

The worthy recipient of this week’s “push” is LouderVoice (LV) – a great peer review site that makes reviewing products, services and anything else you can think of intuitive, easy and convenient.

You can post reviews via a variety of media: directly on the LouderVoice website, via SMS (so you don’t even need an internet connection – delighted or otherwise with that restaurant? Post a review while it’s fresh in your mind), through micro-blogging services like Twitter, you can even post reviews to your own blog and LV will pick them up from your RSS feed.

Cross-posting of reviews can work the other way around too (I think, although I haven’t done this yet): you post to LV via the web, SMS, Twitter or wherever, and LV will publish the review to your blog… which is a great way to keep things fresh and varied.

One of the best things about LV is the vibrant community of reviewers who contribute, which means that there’s plenty of conversation on everything from the best value wine to the latest tech gadgets to the most popular TV show and everything in between. It’s a community that’s growing all the time as word spreads and LV gains momentum, and as a consumer the benefits of exchanging information, ideas and opinions is obvious and compelling.

Reviews and your business….

But there’s another aspect to this conversation and interaction that’s often overlooked (and the reason I featured LV, complete with screenshot, as a great example of a review site in the Social Media chapter of “Understanding Digital Marketing”). This is a conversation you can participate in, yes, but as a business it’s also a conversation you can learn from.

Listen to people, find out what they’re talking about, what they like and don’t like. Even if they’re not talking about your product or services directly there’s a wealth of information and intelligence there that can help you to serve your customers better.

Of course, one of the best ways a business can use reviews in order to gauge consumer sentiment is to integrate review functionality into their own website – and if you want to explore the possibilities the all-new LV for business offers a suite of review services that are ideally suited to the purpose.

Anyway – the best way to find out more about LV is to start using it – so off you go and start reviewing – I’m looking forward to reading what you think.

NB. If you want your company to be considered for the Tuesday push you can submit your details online.

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